You can watch the following instructional video to learn how to add a hero banner block to a landing page: Add a Hero Banner block. 

You can also follow the written instructions below. 

How to add a hero banner block on a landing page: 

1. Login with your Webmaster credentials.
2. Navigate to your chapter website.
3. Move your cursor to the left side of your screen and click on Content.
4. Hover over Add Content.
5. Click Add Page, and a blank page will appear.
6. Click Layout in the webmaster menu to get to where our block editor is.
7. When you're on this page, a section will appear.
8. Click on Add Block inside the section.
9. Click on Hero Banner.
10. Add a title in the Title section.
11. You can toggle whether you want the title to display or not. 
12. To add an image, click on Add Media.
13. Click on Choose File.
14.  Select your image.
15. Always add Alternative Text to a new image. 
16. Ensure that the image is cropped appropriately. 
17. Click Save. 
18. Click Insert selected.
19. Add an optional Subheading. 
20. Add your calls to action URLs in the Calls to Action block. You can add internal and external links. 
21. Add a Link Text. This is what the button will display. 
22. Click Add Block.