Basic Website Rules

1. Every chapter must use and maintain the official chapter website provided through www.score.org
2. Chapters must follow the SCORE Brand Guidelines.
3. Chapters cannot create their separate websites without written permission from the VP of Marketing.
4. No advertising is allowed on chapter websites
5. No specific products or services can be promoted or endorsed

SBA Acknowledgment Requirements (support, logo usage, publications)

Required Statement for General Materials

The SCORE Association clients and the general public must know the SCORE Program and SBA’s role in this project and the taxpayer-funded support the Agency provides under this Award. All materials produced using Project Funds must include: "Funded [in part] through a Cooperative Agreement with the U.S. Small Business Administration."

This applies to all formats, including:

• Press releases
• Brochures and pamphlets
• Reports
• Videos and audio productions
• Websites
• Books and curricula

Note: This does not apply to stationery or business cards, which cannot use the SBA logo.

Required Statement for Materials with Editorial Content

When Project Funds are used for editorial content materials, use: "Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA."

Required SBA Logo and Disclaimer

All chapter materials must include the SBA logo and this disclaimer: "The material in this publication is based on work supported by the U.S. Small Business Administration under cooperative agreement SBAHQ-20-S-0001**. Any opinions, findings and conclusions or recommendations expressed in this publication are those of the author and do not necessarily reflect the views of the U.S. Small Business Administration."
Note: Contact the association office for the current agreement number, as it changes annually.

Non-Discrimination Statement

All materials must include the following: "SCORE services are provided without regard to race, color, national origin, gender, age and disability. Persons with disabilities may request reasonable accommodations with two weeks' advance notice."

Marketing and Community Engagement

Brand Guidelines

• Use only current official SCORE branding and logos
• No modifications to brand standards are allowed
• Use "SCORE" as the brand name (not "Service Corps of Retired Executives")
• Access official branded materials through the Volunteer Center

Required Marketing Activities

1. Maintain active communication with the local small business community, including:
   • Chambers of Commerce
   • Economic Development Organizations
   • Libraries
   • Colleges
   • Other SCORE chapters
   • Local SBA representatives
2. Assign a chapter Marketing volunteer to:
   • Maintain media relationships
   • Share chapter activity update
3. Build and maintain community partnerships with:
   • State and local government officials
   • Military
   • Local businesses
4. Submit an annual marketing plan to the SCORE Marketing team for review.